What we've been writing

Check out our latest blog posts: we write about a range of topics from types of exploratory research methods to product development best practices, and everything in between.

Latest posts

6 min read

Guide to User Testing Interviews & Obtaining Valuable Insights

Our Best Advice + a Step-by-Step User Testing Interview Script

Jon Berbaum

Jon Berbaum
President

Quant Vs Qual Perspective

15 min read

Qualitative or Quantitative: A Discerning Perspective

Should we really be running a survey?

Amrita Kulkarni

Amrita Kulkarni
Director, Design Research & Strategy

Visual Thinking In Business

5 min read

How to Leverage Visual Thinking and Guide Your Team to Repeatable Success

Visual thinking helps make intangible or complex ideas visible.

Elizabeth Mankowski

Elizabeth Mankowski
Director, Business Solutions Practice

8 min read

Why Mobile-First Design Is Important & How to do It Right

With social distancing, the world is turning to their mobile phones to stay connected. How does your website stack up?

Jon Berbaum

Jon Berbaum
President

Blockchain Trends 2021

5 min read

The Basics of Blockchain Revisited

Blockchain has grown far beyond its roots in cryptocurrency and banking.

Brad Zasada

Brad Zasada
Senior Application Developer

Our latest insights:

Mapping Digital Innovation Projects: Comparing Successful & Unsuccessful Digital Product Launches

This white paper examines traits that make digital products succeed (and not succeed), and identifies the most critical stages of digital product development that drive true impact in your business and with users or customers.

A person stands at a whiteboard covered with stickies after a journey mapping session

7 min read

What the heck is CX?

An Introduction to Customer Experience for Beginners

Jon Berbaum

Jon Berbaum
President

Children Mental Health Covid 19

6 min read

How COVID-19 Has Affected Children’s Mental Health

We surveyed parents across the country about children's health, virtual learning, and socialization during the pandemic.

David Whited

David Whited
Principal, Design Research & Strategy

4 min read

Scrumban: An Experience Report

What is Scrumban? Find out more about how Scrum development can help with software solutions.

Jon Berbaum

Jon Berbaum
President

10 min read

How to Run & Facilitate a Successful Design Sprint

It all comes down to clarity and energy

Jon Berbaum

Jon Berbaum
President

6 min read

How Highland Confronted Overwork in a Remote Environment

We're not short of challenges as we live through the pandemic, but acknowledging and addressing concerns might prove to be game-changing—even for healthy cultures

Amrita Kulkarni

Amrita Kulkarni
Director, Design Research & Strategy

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